alliancehighwaysafety.com

Tasks

Select one version of your site as main and make a redirect from other versions to that one.
Avoid using deprecated HTML tags.

SEO

URL

Domain : www.alliancehighwaysafety.com/

Character length : 30

Title

Alliance Highway Safety: Home

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

The robots.txt file is missing!

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Error! The character encoding setting is missing!

Language

We have found the language localisation: ”en”.

Title

Alliance Highway Safety: Home

Character length : 29

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 23%

Acceptable! The text / code ratio is between 15 and 25 percent.

Headings

H1	H2	H3	H4	H5	H6
4	4	0	0	0	0

Heading structure in the source code

<H2> Highway Safety
<H2> Occupant Protection
<H2> Impaired Driving
<H2> Distracted Driving
<H1> What are Others Saying
<H1> Facebook
<H1> Twitter
<H1> Instagram

Word cloud

safety18
highway17
alliance7
director7
marketing6
office5
driving5
been4
governor's4
tennessee4
maine4
sports4
sport4
lauren3
team3
bureau3
effort3
poole3
kendell3
great3
protection3
stewart3
campaigns3
occupant3
promoting2
demographic2
staff2
able2
virginia2
west2
impaired2
years2
fatalities2
button2
take2
need2
distracted2
know2
message2
offices2
very2

Keyword matrix

word	title	descriptions	heading
safety
highway
alliance
director
marketing
office

Two Word cloud

highway safety9
stewart director3
kendell poole3
poole director3
governor's highway3
bureau of highway3

Three Word cloud

kendell poole director3
governor's highway safety3
stewart director maine2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 6 images on this web page.

Alternate attributes for the following 6 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

8.20

Flesch Reading Ease

51.20

Coleman Liau Index

12.00

Automated Readability Index (ARI)

7.80

Dale–Chall Readability

6.00

SMOG Index

11.20

Spache Readibility

5.00

Number of letters

2515

Number of words

473

Number of sentences

Average words per sentences

Number of syllables

823

Syllables in words

822

Average syllables in words

1.74

Number of words in first three syllables

111

Percentage of word / syllables

23.47

Words not in Dale-Chall easy-word list

168

Words not in Spache easy-word list

128

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Error! The web address is accessible with and without www!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Good! No nested tables found.

Render blocking resources

Good! No render blocking elements found!

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

http://www.alliancehighwaysafety.com/lib/js/common.min.js
http://www.alliancehighwaysafety.com/lib/js/jquery/1.8/jquery.min.js
http://www.alliancehighwaysafety.com/lib/js/bootstrap/bootstrap3.1.1Carousel.min.js
http://www.alliancehighwaysafety.com/lib/js/jquery_cycle/jquery.cycle-3.0.2.full.min.js
http://www.alliancehighwaysafety.com/lib/js/jcarousel/jcarousel-full-0.3.1.min.js
http://www.alliancehighwaysafety.com/lib/js/jcarousel/plugins/jcarousel-autoscroll.min.js
http://www.alliancehighwaysafety.com/lib/js/instagram/instafeed/instafeed.min.js
http://www.alliancehighwaysafety.com/lib/js/doubletaptogo.min.js

File size of all javascript files combined

0.00

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://www.alliancehighwaysafety.com/css/system.css?t=21005
http://www.alliancehighwaysafety.com/css/style.css?t=21005
http://www.alliancehighwaysafety.com/css/layout.css?t=21005

File size of all css files combined

0.00

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

0.00

Gzip compression

Your site uses compression.

Speed test – Browser cache

Browser cache

The browser cache is set correctly for all elements.

Speed test – Images

File size of all images combined

0.00

Image optimisation

All images are optimized.

Links

We found a total of 20 different links.
Internal links: 16
External links: 4

External links:

Link text (anchor)	Link strength
Sport Marketing
Distracted Driving
Tweets by @alliancehighway
Built By Infinity

Internal links:

Link text (anchor)	Link strength
http://www.alliancehighwaysafety.com
About
Case Studies
Information
Previous Button
Next Button
Highway Safety Welcome to Alliance HIghway Safety. Since 2002, we have worked with Highway Safety Office agencies from across the country to promote their safety campaigns.
Occupant Protection Occupant Protection
Impaired Driving
I would like to take the opportunity to let you know how very thrilled we are in Maine with the sports marketing services that have been provided to us through our partnership with Alliance Sport Marketing. Lauren V. Stewart Director - Maine Bureau of Highway Safety
Alliance has been able to take us into arenas, playing fields, race tracks (and other places) to reach our demographic in a way that we had not been able to achieve prior to this effort. Targeting the sports fan has always been important in reaching the male 18-35 demographic with the “Booze It and Lose It” message. Kendell Poole Director - Tennessee Governor's Highway Safety Office
Chris, you and your team did a great job promoting our Highway Safety message at High School Football games in Southern West Virginia. Very professional in promoting our Anti-Cell Phone/Texting and Driving initiatives. Great Pictures and narriatives from each event. Thanks again, great doing business with you and your staff. Bob Tipton Director - West Virginia Governor's Office of Highway Safety
Alliance Sport Marketing exemplifies professionalism! With years of experience in successfully implementing multi-venue sports marekting campaigns for other highway safety offices and with their team of highly-skilled and knowledgeable professionals, they really know what they are doing in the field of sports marketing and understanding exactly what our highway safety offices need to be successful. Lauren V. Stewart Director - Maine Bureau of Highway Safety
Tennessee has seen a dramatic decline in fatalities over the course of the past two years, as well as significant decreases in alcohol related fatalities. I can safely attribute a portion of these successes to our educational efforts through sport marketing. Kendell Poole Director - Tennessee Governor's Highway Safety Office
Each member of their team personally cares about highway safety and works tirelessly to raise awareness through public outrach. They are creative, flexible and seamless in their support of our mission. Lauren V. Stewart Director - Maine Bureau of Highway Safety
The sustained, consistent effort that Alliance provides in this effort makes it easy on the GHSO staff. They provide “one stop shopping” for the venues that we need to hit with our particular campaigns. Kendell Poole Director - Tennessee Governor's Highway Safety Office

Website security

107.154.248.62

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

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gamedaybcs.com

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Icons

Favicon

Good! The website uses favicon.

Typos

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SEO report of alliancehighwaysafety.com

Alliance Highway Safety: Home

Tasks

SEO

Social

Content

Readability

Technologies

Speed test

Speed test – Javascript

Speed test – CSS

Speed test – Compression

Speed test – Browser cache

Speed test – Images

Links

External links:

Internal links:

Website security

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